From Studio Founder to Creative Strategist
What One-on-One Clients and Running a Yoga Studio Taught Me About Building Brands That Truly Connect
When I worked with therapeutic yoga clients one-on-one, I discovered something unexpected: the real breakthroughs and lasting shifts didn’t come from the perfect session plans or the right sequence. They came from presence. From listening deeply, noticing the smallest details, and creating a space where people felt seen, heard and supported.
This same approach guides my work in branding and design. My role is to listen to your vision, tune into what your clients need, and shape a brand that feels cohesive, authentic and lasting. Every website, system, and touchpoint is intentional, designed to meet people where they are and help your brand shine.
Designing with Empathy & Clarity
When I partner with founders and entrepreneurs, I see a bit of myself in them—the big vision with a desire to improve paired with the common reality of wearing many hats. My role is to help you bring clarity and prioritization to your vision, connecting the dots between strategy, design, and execution. This is what makes a brand feel whole.
I have a knack for zooming out to see the big picture of how your brand fits together, then zooming in on the details that make each touchpoint feel intentional—from your website and messaging to the systems running behind the scenes.
Because I’ve lived both sides of the wellness equation—as a practitioner and as the person building and running a business—I bring a perspective that blends empathy with strategy.
Where Your Lightbulb Moments Meet Thoughtful Execution.
Great ideas deserve a path forward. Let’s bring some structure to your vision, develop your brand to feel authentic, and build a website that connects.
At the heart of every unforgettable and timeless brand is the simple truth: people want to feel seen, supported, and understood. My signature process, From Hidden to Unforgettable: The 3 Week Website Method, is designed to turn that clarity into action, helping founders and teams bring their vision to life quickly, thoughtfully, and with lasting impact.