Led UX/UI Design + Developed Website

Enhanced digital presence for Dr. Caroline Niederman, a Chronic Illness Patient Care Advocate.

This led to an increase of user engagement 77% mo/mo.

Strategic Storytelling + Brand Guidelines

Ensuring accessibility, visual consistency, and cohesive brand storytelling through icons, typography + copy. 

Visually Communicating Message

Developed layout, design + messaging for banners, website + graphics

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Classroom Experience
https://www.carolineniederman.com/vision
Path to Understanding
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Engaging customers through strategic messaging, automation, and intentional touch points.
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Simplifying complexity through tools and frameworks that translate message into compelling design.